Welcome, this is for you.
What you can expect from this. Updated 28 Nov 2019. This will be a collection and collation of the information I have gleaned from all over the Internet. Why is this of interest to you? If you have any interest in generating extra income, no matter how little, from a home (or away from home) […]
You don’t need the skill, just the buyer.
Most people assume you need a skill before you can sell a service. What if that assumption is wrong? This is the core idea behind a business model that has been operating quietly for decades inside every agency, consultancy, and media buying firm on the planet. It has a new name now, and a much […]
Hobby hustle for weekends.
When most people hear the phrase ‘side hustle’, they picture late nights, complicated software, and a steep learning curve that puts them off before they even start. But what if the simplest side hustle you could run this weekend involves nothing more than a smartphone, a trip to your local op shop, and a stack […]
When a bank robbery goes right, and wrong.
When a 70-year-old man walked into a bank to get arrested on purpose, something unexpected happened. He failed. Not at the robbery itself. That part worked. Lawrence John Ripple handed a note to a teller at the Bank of Labor in Kansas City, Kansas, collected $2,924 in cash, and then sat down in the lobby […]
Email isn’t dead: It’s the only traffic you control.
When Google decides you are no longer welcome, your traffic disappears overnight. When Facebook closes your account, your audience is gone with it. When Amazon suspends your seller profile, your income stops dead. This is the reality of building a business on someone else’s platform, and I have watched it happen to real people over […]
Using FOMO the wrong way.
Most FOMO marketing tactics have stopped working, and here is exactly why that happened. If you have spent any time on email lists or browsing online sales pages, you have seen the same script play out hundreds of times. A countdown timer ticking toward zero. A subject line screaming ‘last chance’. A sales page insisting […]
Your thinking is getting in the way.
When most people talk about making money online, they focus on strategy, tools, timing, and tech. What almost nobody talks about is the thing that actually stops most people cold. It is not a missing strategy. It is not the wrong niche. It is the thinking. Overthinking is the silent killer of online income. And […]
Most MMO advice is not for newbies.
When you first go looking for advice on affiliate marketing for beginners, you will find no shortage of it. Blog posts, YouTube videos, email courses, paid products, the internet is absolutely drowning in the stuff. But here is what most of it assumes: that you have already made money online. Think about how many times […]
The email subject line got the click.
When a congratulations email from a software platform you barely remember signing up to lands in your inbox, it has a way of stopping you mid-scroll. That is exactly what happened to me recently. IFTTT sent me a message celebrating my seven-year anniversary with their platform. Seven years. And my honest first reaction was: really? […]
I’ve been reasonably productive.
When a new law lands that forces every digital product seller to offer a 14-day refund policy, most people shrug and say fine. But there is a problem buried inside this EU refund policy compliance requirement that almost nobody is talking about, and it has serious consequences for anyone selling online. Let me explain what […]
Why you need a swipe file.
When you finally write a headline that makes people stop scrolling, it rarely comes from nowhere. Most of the time, it comes from something you saved months ago, a subject line that made you open an email at 11pm, a sales page that had you reaching for your credit card before you even realised what […]