Welcome, this is for you.
What you can expect from this. Updated 28 Nov 2019. This will be a collection and collation of the information I have gleaned from all over the Internet. Why is this of interest to you? If you have any interest in generating extra income, no matter how little, from a home (or away from home) […]
Practical Energy Cost Reduction: What Actually Works in Australia
Energy costs are climbing relentlessly across Australia, and whilst there’s plenty of debate about renewables solving our long-term energy needs, there’s a much more immediate question for most of us: how do we protect ourselves from rising bills right now? I’ve been watching energy costs carefully for years, and recently took action to insulate our […]
Why Tradies Are Recession-Proof (And What Online Entrepreneurs Can Learn)
Last week I paid $365 for a tradie to stick some plastic over a hole in my skylight. With my plastic. And my ladder. Before you think I’m having a go at tradies, let me be clear – I’m actually envious. The Tradie Advantage Think about it. Three roofers said they’d quote. Only one showed […]
Why Continuous Launch Timers Are Better Than Traditional Launch Campaigns
If you’ve been running online business launches, you’ve probably experienced the familiar pattern. You get a rush of buyers at the start, maybe another spike at the end when scarcity kicks in, then absolutely nothing until your next launch. It’s exhausting, isn’t it? That’s why so many marketers end up in the hamster wheel of […]
Are You Secretly Afraid of Success?
Is fear of success what’s really holding you back? It stopped me for many years, even when I thought I was “trying hard.” On the surface I was busy, learning, planning, setting goals. Underneath, I was quietly sabotaging myself. You’ve probably seen the stories about those young guns who explode onto the business scene with […]
Could You Use an Evergreen Expiry Timer?
Have you ever struggled with how to handle limited-time offers that you want to keep running indefinitely? Here’s a concept I’ve been thinking about for a while: an evergreen expiry timer. Whether you’re promoting an affiliate product or launching your own, urgency is key. Timers create that essential “act now” feeling. But here’s the challenge—what […]
The Spanish Scrabble Champion Who Couldn’t Order Lunch
A New Zealand man recently made headlines by winning a major Spanish Scrabble championship. The twist? He doesn’t actually speak Spanish. Not conversationally. Not casually. Not even enough to confidently order lunch at a tapas restaurant. Yet somehow, this linguistic outsider defeated rooms full of fluent native speakers in a game built entirely around Spanish […]
The Seagull That Teaches Us About Business Drift
A seagull in England recently found itself 80 miles from home, exhausted and confused. It hadn’t planned the journey. It simply thought it had found an easy meal in what turned out to be a garbage truck. By the time the truck stopped moving, the bird was far from where it intended to be. The […]
The Seagull Trap: How Small Decisions Quietly Steer Your Business (And Life) Off Course
A seagull in England recently learned something most people never see coming. The hard way. Sanitation workers found the bird after it had travelled nearly 80 miles trapped inside a garbage truck. Nobody knows exactly when the ride started. The gull was probably doing what seagulls do best – looking for scraps, digging through bins, […]
The Real Reason Online ‘Gurus’ Make More Money (And It’s Not What You Think)
Ever wondered why some online marketers seem to rake in cash whilst others struggle to make their first sale? Even the dodgy ones who clearly don’t know much more than you do? It’s not because they’re smarter. It’s not because they started with more money or have revolutionary ideas. The secret comes down to something […]
Why Most Online Courses Fail (And How to Fix Yours)
If you’re like most people over 50 building an online business, you’ve got a digital graveyard of unfinished courses. Half-watched videos, downloaded PDFs you never opened, and that nagging feeling you’re somehow failing. Here’s the truth: it’s probably not your fault. Most courses are designed to sell, not to succeed. They give you just enough […]