"Without promotion, something terrible happens... nothing!" - P. T. Barnum, Born Jul. 5, 1810.

This statement is valid in all fields, but I mostly talk to marketers and writers who have a bizarre expectation that simply creating a sales page will get customers and clients.

Nope!

The best product or service in the world will gather dust while a mediocre competitor will rake it in due to superior effort at promotion.

You need to know what it is you actually do. 

  • What is the problem you solve best? 
  • What is the needed result you can deliver, guaranteed?

Then you need to know who can use that result. 

  • Who needs it? 
  • Where are they?

Then you need to contact them and bother them (in a good way) until they agree to let you fix their problem in exchange for their money.

You can't wait for them to come to you. 

You want to eat, don't you? 

You want to buy cool stuff and accrue wealth and all that happy stuff, yeah?

Then don't let strangers suffer from problems you know you can solve! They are out there, suffering in silence and desperation.

They are living with it, or even worse...

 ...They are pitched hard by some shitty scam artist who isn't afraid to go fishing for dollars.

They are getting victimized, and you are letting it happen!

As if that's not bad enough, that only leaves your prospects in a less likely position to buy from you to guide them through the mess the bad guy leaves behind. 

Because now they are left sceptical and short on cash.

So, please repeat after me...

I do good work and deliver good results, and I must seek out and persuade problem sufferers that I can help, and I will annoy them until they accept my help.

Because if you are legit and solve their pressing problem with a result they are pleased with, they will never be mad at how hard you worked to get them to buy it from you.

It's never happened in the history of humanity.

So get yours. 

Someone is waiting for you to rescue them

Right now. 

They are going to lose sleep tonight over a problem you could alleviate.

Their only problem is they don't know you yet.

 ...yet.

But they will, right?

I cheerfully stole most of that from an email I received today.
 

Regards,
Brent.


P.S. When you promote something to your email list or even someone else's email list, by buying a solo ad, you need to be as confident as possible that what you are promoting will help them and is an ethical thing to do.

As you may remember, I don't always get it right, but I will always correct anything that turns into a turd and let you know ASAP.

One highly ethical marketer I follow closely is Tony Shepherd. 

He lives in the U.K., so his sense of humour matches mine reasonably well.

That helps with some of his rather strange emails, but his wealth of online marketing knowledge is why I pay attention.

He currently is offering to show you how he makes six figures per year by sending one email a day and working three hours or less a day.

He has developed this way of working by removing the unnecessary B.S. that so many other 'gurus' tell you to do.

If you want the lazy lifestyle that he has, check the free PDF out here. 

https://go.wm-tips.com/asal.

 
  Brent Milne
12 Torrens St
Happy Valley
South Australia

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