Planning for this is essential. 
 

It helps to be thinking about this as you move from thinking about your niche to finding lucrative keywords. 
 

Many people, in the past, have mistakingly and enthusiastically jumped into a niche, and then struggled to monetise the site.
 

So it is crucial to look at the CPC (cost per click) for your keywords and not just the search volume.
 

It's also important to think about whether there are any affiliate products relevant to your target audience.  
 

It is also important to think about the keywords you choose and the user intent behind those keywords – are they looking to buy something, or are they just looking for free information?
 

The reasons behind this are to make sure there is money in the niche and how much there is.
 

The amount of money possible is often a good indicator of how hard it's going to be, or how much effort you are going to have to put into ranking your site.

Often, I see people online saying for example that they have found a keyword with $10 CPC and 50k searches a month, and they are asking if someone can guarantee page 1 ranking for $100 or something. 
 

The truth is that with a keyword where there is serious money to be made, there are going to be lots of people trying to rank for it.
 

If you are serious about ranking a keyword like that, then you need to be prepared to invest a lot more than $100 to do so.
 

Your alternative is to spend a lot of your time and be prepared to wait for months to gain any significant traffic.
 

You will also need to create or curate a lot of content.
 

In reality, you'll need to create or curate a lot of content to rank any but the smallest niche sites.
 

Don't get disheartened by this. 
 

It's a good thing because 90% + of your competition won't do the required work to rank well or beat you once you have stolen their rankings.
 

If you have never built or ranked a website before, choose a tiny niche where there is some money but not a lot.
 

That's one way to get the experience you need without having too much competition.
 

Something like the single cup coffee makers or six-inch drawing tablets are good places to start. 
 

You can send your visitors to Amazon for sales or another site if you can find one, dropshipping is an option here.
 

Regards,
Brent.

P.S.  Building even a small niche site will take a minimum of 10 pages of quality content.
 

The standard for content length seems to be around 2,000 words per post currently, and 20,000 words are about the size of a novella.
 

To keep your visitors reading it can help to write each post as chapters of your novella and have all the posts link together to encourage reading them all.

Time on site is a metric that Google uses to evaluate the ranking of your pages.
 

One great source of content are reviews you write yourself.
 

Learn how here. https://link.wm-tips.com/reviews.
 

The other thing you'll need is a way to maximise the traffic back to your site; no traffic means no sales.
 

By rewriting your reviews, you can post them in lots of places and link them back to your site.
 

The best rewriting software I know is this one. https://go.wm-tips.com/write. 

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