One of the biggest mistakes new marketers, on and offline, make is to come up with a 'brilliant idea' and spend lots of time creating it long before they figure out who will buy it.

If there was a single way to almost guarantee failure, this is it.

Occasionally this does work.

Then the media jump all over it and praise the creator and call them 'genius'.

B.S.

This is better known as unbelievable luck.

But how do you make sure that your 'brilliant idea' will be successful?

Unless you are just modifying an existing successful product, then you don't start with the idea.

You start with a group of people who have a problem.

A problem that you can solve better than others have.

Why will you solve it better?

You will understand their problem.

You'll learn what they want, not what they seem to want.

When you spend time in their groups, listening and talking with them, you'll know what to supply.

There is an old marketing saying that people don't want a drill; they want a hole in the wall.

But that doesn't go far enough.

It may be that they want to hang a picture or they want to add a light fitting.

There may be a better solution to hanging the picture or installing the light fitting.

If you offer that better solution they probably won't buy the drill, they'll buy your product instead.

Isn't it easier to sell something to someone who is looking for that solution than it is to have a product and then go looking for the customer?

Find the customer first, then find out what they need, then create it and offer it to them.

Regards,

Brent.

P.S. You are here because you have expressed the desire to make money online either through a purchase (thank you) or signing up to get a freebie (also thank you).

The best email training I have found for aspiring Internet Marketers, and old hands is Traffic Domination.

Wayne has created something called the OLSP for the exclusive use of the Facebook group members (free to join), and he explains it in a series of videos in the F.B. group.

He also has one of the best free courses on how to set up your email and how to make it all work.

Looking at the reports from members shows that what he teaches works.

You can join here.

You're getting this email because you signed up on my
website or bought something from me.

Unsubscribe here