You might know this even if you are not, but you probably haven't done it. WTF is he talking about now? Researching your niche fully so well everything you write is on target. When you write an email to your friend you naturally write in a way that makes sense to them. You know them well. Almost like they are a brother or sister. You know what interests them and what doesn't. You need to understand your niche just as well. This takes research, and most of us don't like to spend the time doing research. Because it does take time. You need to know the age range of the people you hope to reach. You need to know the language they use, any slang words etc. You need to know the questions they ask. You need to have a picture in your head of your ideal customer each time you sit down to write to them. Even if it is just a tweet or comment on a blog post. Research is time-consuming but is important. It's the difference between spinning your wheels or making progress. Want some help? Reply to this email and ask for it. Regards, Brent. P.S. I can provide you with a niche report with most of your research done. You provide me with the main keyword for your niche and I'll do the research. I'll find all the resources you need to look at and summarise them. I'll find the main keywords your competitors use. I'll even tell you how big your main blog post needs to be to rank. You'll get a multi-page report with information and links. No, it's not free. It is invaluable. Here is a sample to download.
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Brent Milne 12 Torrens St Happy Valley South Australia |
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